We’re excited to share a refreshed set of Reynolds brand assets designed to help everyone communicate with consistency, clarity, and pride. These tools make it easier than ever to represent our college—with the new look and feel of our brand—across all platforms. Consistent branding strengthens our story, supports student recruitment, and helps our community recognize the excellence of Reynolds at a glance. Your use of these assets is essential to maintaining a strong visual identity.

Download our new brand assets which include:

  • Brand Book: The guidelines for using our brand assets
  • Logos
  • Fonts
  • PPT Template
  • Zoom Background
  • Email Signature Template

Color Palette

Color is a vital part of the Reynolds brand identity. Our palette reflects the school's tradition, uplifting nature, and energy. When used consistently, it creates a cohesive and recognizable visual language across all applications.

Reynolds Red
#BD1C31
RGB (189, 28, 49)
CMYK (0, 97, 76, 24)
PMS 200
Eggplant
#360D3B
RGB (54, 13, 59)
CMYK (76, 96, 42, 54)
PMS 274 C
Flamingo
#E32A6A
RGB (226, 40, 106)
CMYK (5, 96, 37, 0)
PMS Rhodamine
Plum
#5A224E
RGB (90, 34, 78)
CMYK (62, 94, 40, 34)
PMS 260
Cherry
#B82B36
RGB (184, 43, 54)
CMYK (20, 96, 83, 10)
PMS 485
Sky
#5481AF
RGB (84, 129, 175)
CMYK (71, 44, 13, 0)
PMS Process Blue
White
#FFFFFF
RGB (255, 255, 255)
CMYK (0, 0, 0, 0)
Rich Black
#000000
RGB (0, 0, 0)
CMYK (0, 0, 0, 100)